Viole Merli

Viole Merli

Social Media Marketing and Digital Content Strategy, management of social media sites and channels, creation of digital content and social adv campaigns.

After her first employment at MTV Networks in 2006, in 2007 Viole founded Boxcar, a boutique consultino agency focused on digital strategy and management for brands, artists and events in the entertainment industry. From 2010 to 2017 she embarked for a “big agency” leg of her career, collaborating launching the social media unit for Euro RSCG 4D (now Havas Group) and later on for Cheil Italia, Samsung’s sister agency, with responsibilities on the Social Media teams for strategy, planning, development and delivery of contents. 


Strategic thinking-Social media marketing-Social & cross media planning- Content creation & distribution on platforms-Paid media strategies & campaigns management- Community management, team coordination-Cross team coordination-Analytics: reporting & analysis.

Clients and brands Violetta worked for during the years:

Autoguidovie, Senato Hotel Milano, We Are Lovers, Cheil Italia, Jaguar Italia, Landini, Samsung, Ferrarelle, Sagra, Pinko,, Zeus Milano, The Walt Disney Company Italia, Diesel, DeAgostini, Panini S.p.A.,, Google Italia, Telecom Italia, MySpace Italia, Nestlé Italia (Levissima), UK Trade&Investment Italy, Go.Igest, Officine Smeraldo, Baldini Castoldi & Dalai Editore, Cesare Picco, E.Ramazzotti, C.Baglioni.